Carrot and Stick
Introduction
Founded by Jeremy Bantham in 1800s Use by manager to motivate the employee by rewarding them Offering combination to induce behavior Bentham’s view was that all people are self-interested and are motivated by the desire to avoid pain and final pleasure This metaphor relates, of course, to the use of rewards and penalties in order to induce desired behavior
Implementation
Motivational tools and technique The behavior of employee is change by force or by choice through the use of incentives Carrot (reward): good behavior and compliance Stick (penalties): bad behavior and non compliance This approach is being used in our daily life
Many workplaces apply this motivation approach
The stick is a good motivator and when use at the correct times it can be very helpful It must be carefully planned and managed in order to maintain high employee moral
Benefits
Motivate employees to improve their job performance The good behavior will be repeated in organization A mechanism to induce employee to comply with the rules of conduct Inefficient behavior is less often to occurred Employees will feel appreciated
Drawbacks
It caused unethical behavior such as fraudulent activities Ignorance about the work that not has yielded to them Pressure to perform well
Conclusion
The carrot and stick approach can be apply in our daily life and business environment as a motivational tool However, it only an external motivator to achieve the short term success. For the long term achievement, the company needs to consider both internal and external motivator and cannot simply rely on this motivational approach.